10 years in to my career in Paid Social and I feel now like a new lease of life has been injected into me.
Today, I'm announcing the launch of the Paid Social Hub - a business that has been at least a couple of years in the making in the back of my head.
As digital marketers, do you not find it incredibly frustrating trying to find a reliable source of information in one place? The platforms have extensive help and support centres and yet it feels like most of the time you don't really get the answers you need.
That's what I aim to create with The Paid Social Hub.
One website. One location for any resource you could possibly need.
Whether that's trying to find a quick answer as to whether the latest social ad platform is doing the job it's sales teams are telling you it does, trying to create process documents for your team to standardise quality of work and increase output, or just trying to work out what the hell is going on in the world of paid social.
In the short term, this will be in the form of a paid social blog & social content providing views and guidance on how to get the most out of your paid social advertising.
But in the medium to long term, you can expect to see the build up of an extensive library of downloadable resources to level up your game or your team's game. I'm also in the background building a learning platform to help guide you on the path to specialism so expect to see paid social courses and learning paths.
All this is being built on the side of me providing freelance services in paid social so if you're looking to improve your advertising results or just find out what it's doing for your business, get in touch at craig@thepaidsocialhub.com.
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